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Some convenience stores like Sheetz with more than 250 stores had to withdraw more that sixteen Diet Pepsi bottles from their shelves following a case in West Virginia where a man found a syringe in his drink. Convenience stores and grocers from Oklahoma to Iowa also closed down.
The third public was the employees of the company to whom the communication impacted very negatively, they were thought to be the one involved in the syringes scandal, lastly there was local Pepsi – cola bottlers as the last public.