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L’Oreal reported revenues of $19.8 billion in 2004 with more than 52,000 employees worldwide.
The news of acquisition has surprised Animal protection organizations and ethical consumers worldwide. Though this deal has been endorsed by financial analysts for its financial viability there are sharp protests from ethical consumer forums. They have reacted with surprise at the news that L’Oreal will acquire The Body Shop International. There have been particular concerns over the future of The Body Shop’s firm and consistent stance against animal testing and ethical consumerism. The groups issuing this statement work together in a global coalition operating those programs such as the Corporate Standard of Compassion (US) and Humane Cosmetics Standard (EU), working closely with leading cosmetics companies worldwide to end animal testing.